Amanda Gould to head downtown group

The Red Deer Downtown Business Association has named its new executive director.

The Red Deer Downtown Business Association has named its new executive director.

Amanda Gould, who is currently station manager and acting general sales manager at KRAZE 101.3 in Red Deer, will step into the DBA position effective March 11. She succeeds Graham Barclay, who left the association last May after six months on the job.

“Taking the role of executive director for the Downtown Business Association will allow me to continue forging beneficial relationships and building on the great work already done by the DBA,” said Gould in a release.

An employee of L.A. Radio Group Ltd., which owns KRAZE, Gould immigrated to Canada from the United Kingdom in March of 2009.

She’s worked at KRAZE since shortly after arriving, remaining in the same industry that she was in previously.

“I’ve been in radio for 20 years.”

Gould has served on Red Deer Festival of Trees committees, and helped create and is the co-chair of the festival’s Cirque De Noel.

She said she’s enthused about playing a role in the revitalization of Red Deer’s downtown core.

“I think the DBA, along with the city, have done an absolutely great job on developing it and getting it as far as it’s gone.”

Bill Graham, chair of the Downtown Business Association board, said Gould’s relationships with local businesses and other organizations should prove valuable in her new role.

The Red Deer Downtown Business Association has operated since city council created a downtown business revitalization zone in 1983.

It works to promote and improve the downtown, using funds from a levy paid by businesses in the area.

hrichards@bprda.wpengine.com

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