Sam Raimi has demonic relapse with Drag Me to Hell at Cannes fest

Sam Raimi has gone from superheroes back to the supernatural. The director of the Spider-Man blockbusters returns to his “Evil Dead” horror roots with Drag Me to Hell, a Cannes Film Festival entry starring Alison Lohman as a woman fighting a curse that will damn her soul.

American actress Alison Lohman

CANNES, France — Sam Raimi has gone from superheroes back to the supernatural.

The director of the Spider-Man blockbusters returns to his “Evil Dead” horror roots with Drag Me to Hell, a Cannes Film Festival entry starring Alison Lohman as a woman fighting a curse that will damn her soul.

Drag Me to Hell also has brought Raimi back to Cannes.

He said Thursday he had no luck landing a theatrical release for his 1981 low-budget horror The Evil Dead until he brought it to the festival’s market, one of the world’s busiest cinema sales floors.

“No American distributor would touch that film with a 10-foot flagpole. No one wanted it,” Raimi said.

Once it screened at Cannes, however, Evil Dead was snapped up by French then British distributors.

And “suddenly, people in America wanted it, too,” he said.

Raimi has returned to Cannes this year with one of the festival’s high-profile premieres.

“I’m honoured to be here, and I think it says a lot about the artistic parameters of the festival committee that would even recognize artistic merit in what some might consider a lowly horror film,” he said.

Drag Me to Hell stars Lohman as Christine Brown, a bank-loan officer so eager to earn a promotion that she makes a bad call to impress her boss, rejecting an old woman’s request for an extension on overdue mortgage payments.

The old woman (Lorna Raver) turns out to be a Gypsy whose curse condemns Christine to the clutches of an evil beast that stalks her as it prepares to drag her to hell for all eternity.

Christine enlists the aid of her boyfriend (Justin Long) and a couple of psychics (Adriana Barraza and Dileep Rao) to fend off the beast.

Along the way, Christine has nasty encounters with a corpse, a demon-possessed talking goat and a fly with a habit of crawling into human orifices.

She also makes some dark choices in her desperation to save herself.

While Christine works at a bank, the story was not intended as a credit-crunch fright flick in light of the global banking crisis, Raimi said.

“We just wanted to tell the story of a person who wants to be a good person but makes a sinful choice out of greed for their own betterment at the expense of somebody else … and pays the price for it,” Raimi said.

“It’s a simple morality tale about how greed leads to destruction.”

The film begins rolling out to theatres in the United States and elsewhere next week.

After that, Raimi turns his attention to Spider-Man 4, due out in summer 2011.

Just Posted

Red Deer Festival of Trees raises over $1 million

Festival of Trees held last month at Westerner Park

Growing drug-fuelled emergencies at Red Deer’s Buffalo transitional housing complex

City council approves two additional mental health staffers at complex

Climate change, receding glaciers increase landslide risk on B.C.’s Mount Meager

VANCOUVER — Climate change is causing glaciers atop Mount Meager in British… Continue reading

China, US discuss plans for trade talks

BEIJING — China’s economy czar and U.S. trade envoys discussed plans for… Continue reading

‘We’re going to have a deal very soon’: Staff briefed on possible ServiCom buyer

SYDNEY, N.S. — The sudden closure of a Cape Breton call centre… Continue reading

Sebastian Giovinco, Jonathan Osorio and Adriana Leon up for top CONCACAF awards

Toronto FC’s Sebastian Giovinco and Jonathan Osorio are up for CONCACAF male… Continue reading

Huitema, Cornelius named 2018 Canadian Youth International Players of the Year

TORONTO — Canada Soccer has named striker Jordyn Huitema and defender Derek… Continue reading

Review: Too much Spider-Man? Not in the Spider-Verse

You might be forgiven for feeling superhero overload this holiday season. Had… Continue reading

‘Modern Family’s’ Sarah Hyland had second kidney transplant

LOS ANGELES — “Modern Family” star Sarah Hyland says she had a… Continue reading

Orlando SC acquires Canadian Tesho Akindele in trade with FC Dallas for cash

ORLANDO, Fla. — Canadian forward Tesho Akindele was traded to Orlando City… Continue reading

Koskinen notches third shutout, McDavid gets winner as Oilers blank Flames 1-0

EDMONTON — The Edmonton Oilers appear to have shored up their defence… Continue reading

Beyonce performs at pre-wedding party in India

Beyonce brought her star power to a pre-wedding party for the daughter… Continue reading

Kirk Douglas celebrates 102nd birthday

LOS ANGELES — Actor Kirk Douglas got to celebrate his 102nd birthday… Continue reading

Most Read