Distances between signs up for discussion

Planners will take a closer look at whether distance rules are fair for those who want to use a new method of advertising on city streets.

Planners will take a closer look at whether distance rules are fair for those who want to use a new method of advertising on city streets.

Red Deer city council raised questions Monday over whether separation distances for reader board signs, or dynamic signs, are a good idea.

City administration is looking at adopting new regulations related to these signs that display rotating messages or images, like the one found on Red Deer College property near Taylor Drive.

One rule calls for limiting the number of such signs along a street through a 150-metre separation at the minimum.

Councillor Frank Wong wondered if that limitation was good for business.

“Whoever is in first (would get the sign approval),” said Wong. “It’s not really fair.”

Questions also arose on another rule which suggested a reader sign couldn’t be within 75 m of homes.

“Spacing may be a little over ambitious,” said Mayor Morris Flewwelling.

For instance, he said a number of homes are within 75 m of Gaetz Avenue.

The proposed regulations include a requirement that electronic messages be displayed for at least three seconds, their level of brightness be acceptable to the city’s development officer, and the dynamic portion of a sign cover not more than 25 per cent of its total area.

More than a dozen businesses and other organizations have these dynamic signs, including Westerner Park.

Council delayed first reading of the land use bylaw amendment for up to four weeks.

ltester@bprda.wpengine.com

Just Posted

Updated: Collision expert backs version of crash of driver accused of manslaughter

Daniel Newsham accused of manslaughter in fatal 2016 collision

Red Deer artist highlights the dinosaur connection of Alberta birds

Jeff Powers is fascinated by winged creatures

Murder charges laid against woman from the Sunchild First Nation

The 25-year-old female victim was found dead on Dec. 12

WATCH: CP Holiday Train rolls into Lacombe

Kelly Prescott performed for hundreds of Central Albertans

Fashion Fridays: How to change your beauty routine

Kim XO, lets you in on her style secrets each Fashion Friday on the Black Press Media Network

WHL’s Thunderbirds, Silvertips open to NHL joining Seattle hockey market

TORONTO — The Seattle area’s major junior hockey teams aren’t worried about… Continue reading

Canadian freestyle skier Karker excited for Dew Tour’s modified superpipe

Rachael Karker has a renewed sense of confidence heading into her second… Continue reading

CBS settled with Dushku over ‘Bull’ star’s sexual comments

LOS ANGELES — CBS reached a $9.5 million confidential settlement last year… Continue reading

Kanye reignites Drake feud on Twitter, alleges threats

LOS ANGELES — Kanye West is not sending Christmas cheer to Drake.… Continue reading

Councillors in Toronto, Ottawa vote to allow retail cannabis stores

TORONTO — Councillors in Toronto have voted to allow retail pot shops… Continue reading

Barry Cooper: Separation has become a real possibility, thanks to Ottawa’s abuses

In the past couple of weeks, a retired senior oil executive, Gwyn… Continue reading

Most Read