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Shifting out of ‘park’: this family business will help drive you forward

Southside Dodge offers great selection in a no-pressure environment
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For three generations, the Swainsons have been serving Red Deer at Southside Dodge.

Through three generations, the owners of Southside Dodge in Red Deer have faced their share of challenges. From founder Bryan Swainson to son Peter and grandson Matt, the family business has weathered more than a few prairie storms and continues to serve Red Deer with integrity and care.

Rod Oszust, the dealership’s general sales manager, has worked at the store for 20 years and been in the business for 30.

“I’ve seen it all — except COVID-19 — but now I’ve seen that too!”

It hasn’t been an easy spring, but Oszust is determined to keep a positive outlook and help his community any way he can.

“We can add some normal life experiences back into our world,” he says. “We’re here to help out. We can work on your schedule, by appointment, online, whatever you need.”

A lot of things may have changed in your world this spring, but life hasn’t stopped. Plumbing disasters, birthday parties, dental emergencies and wedding anniversaries have continued on despite the economic shutdown. And if you needed a new car before, you probably still need one now.

“Our showroom was closed through most of April, but I said to my staff and to the owners: people are still going to have cars that finally break down and need something new. We’ve got to be here to look after those people.”

Home of the choices

  • In the market for a vehicle? Stop by the showroom or work with a sales consultant for a virtual shopping experience. Learn more about payment deferrals, financing, cash back and other offers to make your purchase easier.
  • Not sure if your vehicle is going to last? Bring your current vehicle into the service centre for an assessment or repair, and find out how much longer you can expect to safely keep your car on the road. Get an honest appraisal to find out your vehicle’s trade-in value and start building a budget for your next purchase.
  • Happy with your vehicle, but curious about savings? Keep your current set of wheels, but get in touch to learn more about refinancing to take advantage of lower interest rates, setting up a payment deferral, getting cash back or other offers.

With a wide selection of cars, trucks and used recreational vehicles there’s plenty to explore in a no-pressure environment. Shop remotely or in-person at 2804 50 Ave. in Red Deer.

For the latest updates on opening hours and service, follow Southside Dodge on Facebook. The Sales Showroom is currently open Monday through Saturday from 9 a.m. to 5 p.m., and Parts and Service is open Monday through Friday from 8 a.m. to 5 p.m.

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Southside Dodge won GOLD in the Best of Red Deer in 2019, as voted by readers of The Advocate.
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