Photo by THE CANADIAN PRESS Berkley the Kodiak bear is fed ice cream in a Dairy Queen drive-thru in a screen grab from a video posted to Facebook by the Discovery Wildlife Park.

Bear video meant to promote conservation: zoo owner

Discovery Wildlife Park says it will look at other ways to promote its conservation message

Discovery Wildlife Park owner Doug Bos said his Dairy Queen drive-thru bear video that drew criticism was meant only to spread a conservation and safety message.

“Our whole goal was to promote conservation. That was the whole goal of it all, to get the message out there to don’t feed the bears … to don’t stop on the side of the road,” said Bos on Friday.

“It’s unfortunate that a small amount of people viewed it one way, and a large amount of people that viewed it our way I guess.”

When the story was picked up by the media, animal experts voiced their displeasure, calling the video irresponsible.

The province says it plans to investigate, a move that Bos welcomes. He has already been in contact with Fish and Wildlife and hopes officials can come to his zoo next week

“There’s going to be an investigation. That’s good because that’s what their job is,” he said.

“I’m glad to see there’s going to be an investigation because that’s what they’re all about, making sure everything is OK and animals are not harmed, and the public is not harmed and stuff like that.”

Bos said the one-year-old bear named Berkley was taken to the Dairy Queen before it opened last Sunday to shoot the video. He and three other Discovery Wildlife Park staff — not seen in the video — were there to ensure the shoot went off safely.

The Kodiak bear, that was on a chain, was raised in zoos and well-trained.

Discovery Wildlife Park has used its website to spread its conservation message previously. But the number of views has been limited.

The video was seen as a way to get the message out to a wider audience using social media.

“Our whole goal was just to attract people to our message. It wasn’t to get extra attendance. We’re not even open at this time of year.

“It was just to create bear awareness and get it out there. At the end of the day, there are hundreds of thousands of people who got the message: don’t feed the bears.”

Given the controversy, Bos said they will carefully consider the best way to get their message out in the future.

“I guess we’ll rethink our media tactics in the future and make sure we’ve got a message that people will listen to and maybe co-ordinate more with Fish and Wildlife.”



pcowley@reddeeradvocate.com

Like us on Facebook and follow us on Twitter

Just Posted

PHOTOS: Day 1 of the 2019 Canada Winter Games in Red Deer

Here’s a look at what happened during the first day of the… Continue reading

Calgarian takes gold in women’s speedskating

Brooklyn McDougall competed in long track 1,500-metre speedskating event

Speedskaters pick up Alberta’s first Winter Games medals

Calgary’s Brooklyn McDougall wins gold and Lethbridge’s Kaleb Muller wins silver

Red Deer gymnast hopes to flip his way to a personal best

Zach Blakely is looking forward to the ‘community’ aspect of Games

Youngest Alberta athlete at Red Deer’s Canada Winter Games focuses on the win

Emily Liu, 10, beats much larger table tennis players

VIDEO: Community ‘comes together’ at opening ceremonies

The nation will focus its eyes on Red Deer for the next… Continue reading

South African activists try to protect endangered pangolins

JOHANNESBURG — As World Pangolin Day is marked around the globe, Saturday,… Continue reading

Fourteen ‘dream’ homes ordered evacuated as sinkholes open in Sechelt, B.C.

Greg and Gerry Latham spent Friday morning scrambling to pack up family… Continue reading

Former B.C. premier Gordon Campbell accused of sexual assault: British newspaper

LONDON — A British newspaper says police in London are investigating an… Continue reading

Graham: U.S. should be stronger on Canadians detained in China

MUNICH — U.S. Sen. Lindsey Graham said Friday the response by the… Continue reading

Conservative leaders to attend pro-pipeline rally in Saskatchewan

By Stephanie Taylor THE CANADIAN PRESS MOOSOMIN, Sask. — Federal Tory leader… Continue reading

Games athletes making themselves at home at RDC

Red Deer College’s campus will be home for the athletes during the 2019 Canada Winter Games

Alix resident captures beams of light near Lacombe

Lacombe, Blackfalds, Red Deer photos have since gone viral around the world

Welcome message from the mayor

On behalf of Red Deer city council, the City of Red Deer… Continue reading

Most Read