At Bower Mall on Sept. 18, patrons will get a complimentary posy bouquet, designed to bring joy to customers. (Photo courtesy of Bower Mall)

At Bower Mall on Sept. 18, patrons will get a complimentary posy bouquet, designed to bring joy to customers. (Photo courtesy of Bower Mall)

Bower Mall to give away free flowers next weekend

Bower Mall is bringing a little more joy into the life of Central Albertans.

On Sept. 18, starting at 10 a.m., attendees at the mall will receive a complimentary posy bouquet, as well as care tips and DIY arrangement instructions.

According to a news release, the event is designed to spark joy for customers.

“There’s so much talk in our industry about ‘placemaking’ but it is our firm belief that what makes a ‘place’ extra special are these unforgettable, joyful moments that place customers and communities at the forefront,” said Andy Clydesdale, EVP of retail for QuadReal Property Group.

“Now, more than ever, we are fixated on ‘moment making’ at our retail properties… creating these unique moments wholly designed to connect with our customers on an emotional level.”