City of Red Deer launches new promotional video

Given the current state of our economy, there may have been no better time for the City of Red Deer to release a new community video.

Mayor Tara Veer was on hand at the Collicutt Centre yesterday afternoon for the official launch of We are Red Deer, a video highlighting some of the city’s best attractions.

“In a time where we are living and navigating through a provincial economic recession like we’ve never seen before, Red Deer needs to position ourselves to be competitive. Not only in our region, but throughout our province in terms of attracting new population and business,” said Veer.

“We recognized that we need to proactively pursue this for the community.”

Along with the City of Red Deer, the Red Deer & District Chamber of Commerce, the Red Deer Downtown Business Association, Red Deer College, Westerner Park, Tourism Red Deer, the Red Deer Airport, and 2019 Canada Winter Games, all shared their ideas for the video.

“They were all engaging and identified the need to promote the city and to attract population, to attract students, to attract business and any other aspects to the City of Red Deer,” said Veer.

With such a strong passion for the city, Veer said the video well-represented what Red Deer meant to her and the entire community.

“We’re a welcoming city, we’re an entrepreneurial city, we’re an innovative city, we’re a dynamic and active city. You can really see that reflected in the images especially our park system, which is one of the strongest park systems in the country through municipality,” said Veer.

The video played throughout the day in various locations around the city including City Hall and the G.H. Dawe Community Centre.

To watch the video, visit www.reddeer.ca.

jonathan.guignard@bprda.wpengine.com

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