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E-scooter company says its riders boost Red Deer’s economy by $2.5 million annually

An e-scooter company operating in Red Deer released a ridership report, indicating their trips resulted in $2.5 million annually being spent at local businesses.
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A report from Neuron e-scooters indicates they are benefitting Red Deer businesses by $2.5 million a year. (Contributed image).

An e-scooter company operating in Red Deer released a ridership report, indicating their trips resulted in $2.5 million annually being spent at local businesses.

Neuron’s Shared Rides, Shared Wealth study indicated that 74 per cent of their e-scooter customers stopped to make a direct purchase from a local business, and that 16 per cent of these trips would not have happened if a Neuron e-scooter was unavailable.

The company estimated that $9,800 was spent at local businesses by Neuron riders per e-scooter deployed and that 43 per cent of trips replaced a car journey.

Most riders in Red Deer said they used e-scooters for leisure and recreation (85%), while many also made purposeful journeys like commuting to work or school (35%) and running errands such as shopping (27%).

Thirty-six per cent were spending on general shopping (averaging $29 a trip), while 31 per cent on restaurants and bars and 20 per cent on entertainment and recreation.

Neuron is just one of several e-scooter companies in the city