For most elected officials, likes and shares on Twitter hard to come by: study

In Canada, MPs on Twitter generated a median of 48 tweets per month

WASHINGTON — Social media was supposed to be the great equalizer, but a new study suggests that most elected officials in Canada, the United States and elsewhere are struggling to connect with people on Twitter.

The study from Pew Research Center finds that among rank-and-file federal legislators in five countries, including the United Kingdom, Australia and New Zealand, 25 per cent of active tweeters produced 65 per cent of the content.

In Canada, MPs on Twitter generated a median of 48 tweets per month over the course of the study, which was conducted during the first half of 2019, but attracted a median of just five “likes” and one retweet per month.

Of those, the 25 per cent most active users of the platform received 80 per cent of likes and retweets.

Lawmakers in the U.S., the most active group of the five countries studied, had monthly medians of 79 tweets, 18 likes and five retweets.

Across the board, heads of state and party leaders — whose own accounts were excluded from the study — received the most mentions, with President Donald Trump leading in the U.S. and Prime Minister Justin Trudeau in Canada.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Israeli, Chinese policies ‘concern’ Canada, undermine freedom, says Trudeau

Israeli, Chinese policies ‘concern’ Canada, undermine freedom, says Trudeau

House of Commons can manage virtual voting securely if MPs want it, Speaker says

House of Commons can manage virtual voting securely if MPs want it, Speaker says

Liberals detail changes to COVID-19 aid as they ask MPs to OK new spending

Liberals detail changes to COVID-19 aid as they ask MPs to OK new spending

Solidarity together: Central Albertans protest in Red Deer against racism

There’s no such thing as a little bit of racism. Even one… Continue reading

Nunavut RCMP order probe after video shows suspect hit by police vehicle door

Nunavut RCMP order probe after video shows suspect hit by police vehicle door

Joint federal-provincial inquiry into N.S. mass shooting a good option: top expert

Joint federal-provincial inquiry into N.S. mass shooting a good option: top expert

As U.S. boils over, calls for Canadian justice ring out in House of Commons

As U.S. boils over, calls for Canadian justice ring out in House of Commons

How proceedings in the House of Commons during pandemic differ from normal

How proceedings in the House of Commons during pandemic differ from normal

Feds continue to add to COVID-19 supply stores to meet future demand

Feds continue to add to COVID-19 supply stores to meet future demand

Feds continue to add to COVID-19 supply stores to meet future demand

Feds continue to add to COVID-19 supply stores to meet future demand

Ontario mulls collection of race-based COVID-19 data; some argue it’s essential

Ontario mulls collection of race-based COVID-19 data; some argue it’s essential

NFL tells teams they must hold training camps at home

NFL tells teams they must hold training camps at home

Most Read