Olds College Brewery uncaps first traceable beer

If you’ve ever wanted to know the exact journey a beer took before it landed in your glass, the Olds College Brewery has the brew for you.

This week, the college launched its first traceable beer, Barley Trail lager.

Consumers can scan a QR code on the can and learn about the path the beer took from the field to the glass.

“This software was used by the Smart Farm team to track and record the process of growing barley from seeding, to processing at Red Shed Malting, to the final product being brewed and packaged at the on-campus Olds College Brewery,” said the college’s Brianna Gratton.

The project can be viewed at fieldtoglass.ca.

“Barley Trail is the first Olds College Brewery beer to use blockchain technology,” said brewery general manager David Claveau.

“Our customers will be able to scan the QR code found on the label of every can revealing everything about the beer, from its ingredients to the brewing methods.”

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