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Over half of Canadians don’t see joy in a staycation

Hipcamp’s 2021 State of Camping Survey spotlights Canada’s most viable summer vacay
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A view of Two Jack Lake in Banff National Park is shown in this undated handout photo. THE CANADIAN PRESS/HO - Travel Alberta

A new survey by Hipcamp, a provider of outdoor stays, shows 51.5 per cent of Canadians don’t think staycations will make them happy this summer.

As part of this week’s Canadian launch, Hipcamp surveyed 1,000 Canadians to create a clear picture of camping opportunities and attitudes from coast to coast.

Key findings of the survey include:

• Canadians may be compromising joy this summer - Nervous Canadians believe that a staycation (42 per cent) is the most realistic vacation plan this summer, but 51.5 per cent admit that they don’t think a staycation can ‘bring them joy’ this summer.
• Canadians (really) need a vacation - A significant number of Canadians (18.6 per cent) say they haven’t had a ‘legit’ vacation for at least two years. Even more distressing, 18.5 per cent say they can’t even remember the last time they had a vacation.

• Women are counting on camping - Over half of Canadian women (54.8 per cent) think camping or glamping is the most realistic vacation plan this summer; however, only 32.1 per cent of women say they’ve already booked a camping or glamping vacation. By contrast, 67.9 per cent of men say that they have already booked camping or glamping for a vacation this summer.

Additional findings:

• Isn’t it romantic (to camp) - Nearly a third (30.6 per cent) of Canadians would most like to go camping with their romantic partners, while 12.8 per cent would like to camp with their dog or cat.

• It might be even more romantic to camp with Shania Twain - Asked who they’d most like to wake up next to in a tent, 35.8 per cent of Canadians said Shania Twain, followed by Sandra Oh (12.7 per cent), Celine Dion (12.3 per cent), Justin Trudeau (12.1 per cent) and Justin Bieber (10.0 per cent). Dan Levy (9.0 per cent) and Drake (8.0 per cent) rounded out the bottom two choices.

• Canadian men want to camp to ‘get away from it all’ (meaning their family) - A lot more Canadian men (60 per cent) said they would go camping ‘to escape their kids’ vs. only 40 per cent of women.

• Fully 63.6 per cent of men said they want to escape their parents, and 57 per cent want to escape their siblings.



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