Red Deer businesswoman contributes ‘secrets’ to new book about being a successful entrepreneur

Judy Lee says belief in your idea is the most important thing

BY LANA MICHELIN

ADVOCATE STAFF

Thirteen years ago, Red Deer businesswoman Judy Lee followed her intuition and opened a downtown cafe with a business partner.

The successful Cafe Millennium has now outlasted even Lee’s involvement in it. The entrepreneur recently decided to sell her shares in the going concern to her partner in order to follow other pursuits. But she remains proud that a cafe she thought could draw downtown workers for lunch has “turned into an amazingly successful place.”

Lee is sharing her business secrets in a new book that taps into the experiences of 19 female entrepreneurs from around the world.

The No B.S. Truth: What it Really Takes to Run a Successful Business is a collection of stories from 19 business owners that hit upon some universal truths, said Lee, one of the “co-authors.”

After reading the various accounts in the self-published book that will be available on Dec. 7, Lee found that “the No. 1 thing is to trust your feelings and listen to your gut.” She believes having faith an idea helps connect entrepreneurs to the right people who can get their new businesses going.

Lee knows many people who talk themselves out of things. “They think I don’t have time, I don’t have a degree, or I’m too old…” But opening a business requires an optimistic leap of faith, then a lot of passion,” said Lee, who’s now taking training courses and volunteering with the women’s shelter.

Before opening the Cafe Millennium, “I didn’t know what would happen… but I knew I had to go for it. You have to believe in yourself and be strong.”

The book will be available through Amazon, or by emailing Lee at judylee65@hotmail.ca.

lmichelin@bprda.wpengine.com

Just Posted

More than $25k raised for Red Deer firefighter who is recovering in hospital

‘I think the support he’s getting is because of the person he is’

Lacombe backs Blackfalds stormwater plan

Stormwater management plan will open up more land for development in Blackfalds

Two men facing charges in alleged abduction

RCMP issued alert for woman on Wednesday morning who was found safe later that day

Red Deer RCMP seek public assistance to identify suspect in indecent acts

Red Deer RCMP are looking for a man believed to be responsible… Continue reading

WATCH: Two weeks away from Canadian Finals Rodeo in Red Deer

In just two weeks, Ponoka’s Shayna Weir will compete with the best… Continue reading

Leon Draisaitl has overtime winner as Edmonton Oilers down Boston Bruins 3-2

EDMONTON — Connor McDavid set up Leon Draisaitl for the overtime winner… Continue reading

Edmonton girl guide sells out of cookies in front of cannabis store on first day

EDMONTON — She’s being called one smart cookie. As people lined up… Continue reading

New vacuum needed: Calgary family adopts three bonded St. Bernard buddies

EDMONTON — Three adult St. Bernards who couldn’t be separated because they’re… Continue reading

Film with Fan Bingbing, Bruce Willis cancelled after tax case

BEIJING — The director of “Air Strike,” featuring Chinese actress Fan Bingbing,… Continue reading

Michael Buble shuts down rumours of retirement from music

LOS ANGELES — Michael Buble is shutting down rumours that he’s going… Continue reading

After Canada legalizes pot, industry eyes rest of the world

MONTREAL — Cam Battley is a top executive at one of Canada’s… Continue reading

Facebook’s election ‘war room’ takes aim at fake information

MENLO PARK, Calif. — In an otherwise innocuous part of Facebook’s expansive… Continue reading

Military to overhaul morale-boosting trips after review finds serious problems

OTTAWA — Canada’s top general is overhauling military morale-boosting tours after an… Continue reading

Most Read