More than 300 new toys were collected for the Red Deer Christmas Bureau through the city’s annual Toys for Tickets program.
Toys were collected at city hall for parking tickets issued between November 1 and December 2.
People donated everything from gift cards to toy trains in lieu of payment.
Of the 2,800 issued tickets eligible for the program, 226 were paid for with a toy. With the early payment rate in effect, the toys collected were valued at $5,410.
“Even with the economy as it is, Red Deerians continued to help families in need. Our community has pulled through in making generous donations to help families celebrate this holiday season,” said parking co-ordinator Fred Dieno.
Last year more than 500 toys, valued at $8,885, were collected.