Meetingmax to simplify group hotel bookings

Tourism Red Deer and a group of local hotels have set up a combined reservation system that should simplify group bookings and could attract more events to the city.

Tourism Red Deer and a group of local hotels have set up a combined reservation system that should simplify group bookings and could attract more events to the city.

The 10 hotels that contribute to the Red Deer Destination Marketing Fund have purchased the Meetingmax system, Internet-based software through which attendees of local events will be able to find and book accommodation. Tourism Red Deer will manage the system and host it on its website.

Groups and organizations that hold events in Red Deer, such as sports tournaments, can register with Tourism Red Deer, explained Liz Taylor, the agency’s executive director. Tourism Red Deer will then arrange for the required number of hotel rooms to be held and made available through Meetingmax, where options can be viewed and compared.

“The attendees’ ease of use is way, way easier having one portal where all the participating hotels are located instead of going out to all these different websites,” said Jeff Duncan, president and chief operating officer of Vancouver-based Meetingmax Systems.

The system also enables event organizers to track who is attending and where they will be staying. And customized information can be provided to registrants, such as directions to and from venues, or coupons for select restaurants or attractions, said Taylor.

Having Meetingmax could boost Red Deer’s appeal as a place to hold major events, said Duncan.

“One of the reasons for getting the system in place is to be more competitive in the marketplace.”

Taylor agreed, adding that it will also allow Tourism Red Deer to connect with event planners when they register to use Meetingmax.

“This way we have a conversation with the event organizers, which we’ve never had before — we’ve had no way of even tracking them.”

This will give will Tourism Red Deer the opportunity to discuss with planners the timing of their events, said Taylor. If a date is already busy for local hoteliers, the organizers could be asked to choose another — perhaps with the incentive of discounted room rates.

“We can now space out our bookings to increase overall occupancy and improve the guest experience.”

Taylor said the Meetingmax system is already operational. All that’s needed are events to list on it.

“What we have to do now is get to the sports organizers and the groups and let them know that we have this system; let them know what’s available to them.”

The Red Deer Destination Marketing Fund is used to promote the city, with member hotels paying a percentage of their room revenues into it.

The Meetingmax system is used by tourism agencies and other groups across North America, with expansion into Europe and Australia planned, said Duncan. He noted that Red Deer is one of the smaller cities to use it.

Just Posted

Red Deer record store celebrates its last Record Store Day

The Soundhouse, a guitar and record shop in downtown Red Deer, closes its doors next Saturday

WATCH: On 4—20 Day in Red Deer, marijuana users say legal weed a long time coming

Not wanting to wait for the federal government to legalize recreational marijuana,… Continue reading

Former Central Alberta MLA appealing fine for not protecting a list of 20,000 electors

List included names and addresses of voters in Rimbey-Rocky Mountain House-Sundre

Proposed Alberta legislation would protect consumers

Alberta Utilities Commission would be given power to penalize natural gas and electricity providers

Red Deer beginning two major construction projects

Ross Street’s 1935-era water main to be replaced and 67th Street roundabout landscaped

WATCH: Central Alberta bouldering competition

Central Alberta climbers looked to prove they’re the best at a competition… Continue reading

WATCH: Red Deer RCMP and Emergency Services play for Humboldt

Red Deer police officers and firefighters laced up their skates to raise… Continue reading

WATCH: Flooding closes portion of Red Deer’s 43 Street

A portion of 43 Street in Red Deer was closed Saturday morning… Continue reading

After air accidents, survivors grapple with flying again

Hundreds of hands grappling with oxygen masks. Flight attendants warning passengers to… Continue reading

Queen Elizabeth to attend pop concert for 92nd birthday

LONDON — Queen Elizabeth is marking her 92nd birthday with a Saturday… Continue reading

‘Such a great person:’ Funeral being held for assistant coach with Broncos

STRASBOURG, Sask. — Mark Cross was a ferocious competitor when he played… Continue reading

UPDATE: Missing Innisfail woman located

A 54-year-old Innisfail woman, who had not been seen since Wednesday, has… Continue reading

Hellebuyck makes 30 saves, Jets beat Wild in Game 5 to advance to Round 2

WINNIPEG — Bryan Little’s teammates were happy they could deliver something special… Continue reading

Most Read

Five-day delivery plus unlimited digital access for $185 for 260 issues (must live in delivery area to qualify) Unlimited Digital Access 99 cents for the first four weeks and then only $15 per month Five-day delivery plus unlimited digital access for $15 a month