Powersports Unlimited rise from Retro Cycle

It’s a new name for an established Red Deer business.

It’s a new name for an established Red Deer business.

On Monday, Retro Cycle officially became Powersports Unlimited. Owner Corey Giesbrecht, who bought the business in September, said the new name better describes the business at No. 100, 6143 48th Ave.

“We’ve always done ATVs and sleds and newer motorcycles. It’s just that the name didn’t reflect that.”

A self-described motorsport enthusiast, Giesbrecht felt it was important to brand the store as more than a motorcycle shop. He explained that Powersports Unlimited has parts and accessories for all-terrain vehicles and snowmobiles, as well as technicians who can service them.

But, he added, the shop — which first opened eight years ago — remains true to its motorcycle roots.

“We are still a motorcycle shop and always will be.”

Giesbrecht said he also plans to expand Powersports Unlimited’s sale of used motorcycles, ATVs and sleds.

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