Support for Tim Hortons cuts across politics, age, money: poll.

The double double and cruller have it over the latte and biscotti hands down, a new poll suggests.

Array

OTTAWA — The double double and cruller have it over the latte and biscotti hands down, a new poll suggests.

The survey suggests that fans of the iconic Tim Hortons brand — which has outlets from Kelowna to Kandahar — outnumber Starbucks people 4-1.

And it indicates that Tim Hortons is the great Canadian leveller, whose popularity cuts across political lines and unites old and young, rich and poor.

Folklore portrays the average Tim’s customer as a pickup-driving Everyman in a flannel shirt and baseball cap who scorns frappucinos, isn’t sure what a latte is and embraces hockey and hunting. It’s supposedly the place where the average Joe gets his joe.

The poll suggests, though, that the well-off Tory is almost as likely to drop in to Tim’s as the blue-collar New Democrat or the downtown Liberal.

Overall, the Canadian Press Harris-Decima survey found 49 per cent of respondents called themselves Tim Hortons people, as opposed to 12 per cent who preferred the Starbucks label. About 26 per cent chose neither company and 11 per said they didn’t drink coffee.

The same rough 50-10 split showed up when Tim’s customers were asked about their political preferences.

Among those calling themselves Conservatives, 53 per cent went with Tim Hortons and 10 per cent chose Starbucks. Among Liberals, the divide was 49-13. For the NDP, it was 54-11 in favour of Tim’s, the Greens split 50-14 for Tim’s and BQ supporters divided 44-12.

Among people under 30, Tim’s got 55 per cent support, while 46 per cent of those over 50 also chose Tim’s.

Among those earning under $100,000 a year, 51 per cent went with Tim’s. Among those making over $100,000, 46 per cent were for Tim’s.

The data suggest that no one has a lock on the Tim’s crowd.

“Tim Hortons customers are equal-opportunity voters,” said Jeff Walker, Harris-Decima senior vice-president.

He said the results suggest that if political parties are aiming for the coffee-shop vote, they’d better concentrate on the Tim’s crowd because no one can get elected without a sizable chunk of that vote

The poll questioned about 1,000 people in an omnibus telephone survey April 23-May 3 and is considered accurate to within 2.2 per cent 19 times in 20.

Just Posted

Break-in at Red Deer business

Social media reports confirm a business break and enter in Red Deer… Continue reading

‘Rough waters’: Spill raises new questions about fast-growing N.L. oil industry

ST. JOHN’S, N.L. — Newfoundland and Labrador’s ambitious plans to dramatically expand… Continue reading

Trudeau rules out snap election call, national ballot slated for Oct. 21

OTTAWA — Prime Minister Justin Trudeau says there will be no early… Continue reading

Canadian firm says it has found largest diamond ever unearthed in North America

YELLOWKNIFE — A Canadian mining firm says it has unearthed the largest… Continue reading

Man from Olds killed in collision near Sundre

A 39-year-old man from Olds was killed in a collision near Sundre… Continue reading

WATCH: More than 100 protest UN migration pact, carbon tax in Red Deer

Chants of “Trudeau must go” echoed through the streets of downtown Red… Continue reading

Man who demolished landmark house ordered to build replica

SAN FRANCISCO — A man who illegally demolished a San Francisco house… Continue reading

Giuliani: ‘Over my dead body’ will Mueller interview Trump

WASHINGTON — With a number of probes moving closer to the Oval… Continue reading

Quebecers criticize western oil but buying more gasoline, SUVs, bigger homes: report

MONTREAL — Quebec’s premier is quick to reject “dirty” oil from Western… Continue reading

Speaker Geoff Regan opens the door to his apartment in Parliament

OTTAWA — One of the best-kept secrets inside the main building on… Continue reading

Baloo the cat is back at home after being mistakenly shipped to Montreal

HALIFAX — Much to the relief of his loving family, Baloo the… Continue reading

‘It’s what we do’: Famous Newfoundlanders help replace veteran’s stolen guitar

ST. JOHN’S, N.L. — Two famous Newfoundlanders stepped in to help an… Continue reading

Quebec’s anti-corruption unit blames media coverage for recruiting troubles

MONTREAL — Seven years after it was created, Quebec’s anti-corruption unit is… Continue reading

Former PQ cabinet minister poised to become next Bloc Quebecois leader

MONTREAL — It appears likely that Yves-Francois Blanchet, a former Parti Quebecois… Continue reading

Most Read